Will Newton
Designer
who ships

So where do we start,
and what do we do?

Design is messy.
Let it be messy.

Throw out your 'process'
Just do the work. Do it now.

Blow it all up. Start over. Don't stop until…
"…there is nothing left to take away."

Technology changes fast. Iterate faster.

Experience

Ramp

Staff Product Designer

2026 - Today

Designing the finance platform that saves time and money. Working on procurement.

Amplitude

Principal Product Architect

2020 - 2026

Built AI products and used AI to build products — led core workflow redesigns and AI capabilities that reduced time to insight and improved product adoption.

Gusto

Senior Designer

2016 - 2020

Led design for Premium tier launch and new consumer financial products business. Shipped 0→1 products that expanded Gusto's addressable market.

Crossfader | DJZ

Product Designer

2014 - 2016

Co-founded music app featured in TechCrunch. Built full-stack iOS products from 0→1, grew to 100k+ downloads. Learned hard lessons about product-market fit.

Feathr

Founding Designer

2012 - 2014

Pre-seed, early stage startup - navigating pivots, fundraising, and PMF-finding.

Design Snapshots

Fun & Side Projects

VibeMelody's chat-to-MIDI composer showing a generated lo-fi beat
Early Day morning ritual tracker on the App Store HugeCalendar new tab showing the percentage of the year that has passed
Pizza and Techno record label artwork — music to feed your soul Animated High Frequency Volume 1 cover art for "Your Love" (Karma.wav) Purple Piano's song maker on an iPad — a colorful note grid, tone knobs, and a rainbow keyboard